Pakistan fashion contributes to a major part of the overall fashion world. Recently, it has gained recognition globally for its fashion trends and style. The trends, styles, and preferences of Pakistan’s fashion world can’t be compared to trends in other countries of the world. Pakistan’s Fashion is all about minimalism, and elegant silhouettes.
Pakistani women are known for their looks, personality, and fashion sense. One thing that definitely sets them apart is the kind of clothes they wear. If we talk about fashion in Pakistan then we can easily say that it’s pretty vast and diverse, including bright, vibrant, and beautiful traditional clothes that sum up as a mix of fusion and chic western wear dresses.
The Pakistani Fashion industry includes some amazing designers like Zara Shahjahan, Zainab Chottani, Hussain Rehar, Elan, Qalamkar, and much more. These designers come up with beautiful collections from time to time and set a trend in the market. Not only in Pakistan, but our designers are famous all around the globe for their majestic designs, elegant clothing, and premium embellishment on the finest quality fabric to make you stand out from the crowd and yet look absolutely stunning.
Previously people used to look into new papers and magazines to know about the latest fashion trends. But now it has become a lot easier to search for the latest fashion trends on social media and read related blogs to get all the updates within a matter of minutes. Let’s have a look at some of the most famous fashion brands in Pakistan.
Zara Shahjahan is one of the top-notch Pakistan fashion brands that is well known for providing bridal wear, formal wear clothing, and casual wear dresses. It is a dream of every girl to wear a Zara Shahjahan dress at least once in their life. Zara Shahjahan has been providing some timeless outfits to the Pakistan fashion industry over the years. And keeping up with the trend, even this year they have come up with Luxury Lawn Collection 2022.
This Eid Luxury Lawn Collection by Zara Shahjahan is all set to make its way to the Pakistani fashion industry. The wait is finally over for all the fashionistas. Zara Shahjahan comes up with classy and vibrant hues that fulfill the requirement of a summer season featuring some bright canvas with embroidery overprints to give you a regal and ethnic look this upcoming Eid season. If you wish to add some eye-catching yet sophisticated outfits into your summer season wardrobe then this collection is definitely for you.
When it comes to leading Pakistani brands in the fashion world, Asim Jofa is a household name. Asim Jofa is recognized for delivering and offering high-quality clothes to its customers all around the world. Asim Jofa knows how to play with colors, designs, and embroideries to bring out the best attire for you. The upcoming months are super hot here in Pakistan so keeping that in mind, Asim Jofa is coming up with a summer-friendly unstitched collection that you can easily style on Eid and also on festive events to rock every look.
Chikankari Collection Featuring Iqra Aziz
In this rising heat, we all need outfits that are airy and breathable to beat the heat while making us look trendy and elegant. So, this Asim Jofa Chikankari Collection is definitely your go-to collection with beautiful designs to choose from. Chikankari Collection by Asim Jofa is intended to add elegance and grace to the upcoming festive season.
Each and every dress in this collection will complement your formal attire. This collection consists of a variety of styles including shalwar with a short-length shirt, a long shirt with straight pants, and a flared frock including all of the traditional yet timeless outfits that you will require to wear while maintaining a sharp and edgy personality.
Hussain Rehar has always shown a love for culture and heritage through his collections. He has mentioned being a patriotic soul and that is truly reflected in her collections. The theme for every collection is traditional yet the most loved one among the people. Hussain Rehar has inspired women of every age with her intricate designs and traditional work.
The embroideries and all the embellishments in Hussain Rehar collections are truly to die for. Hussain Rehar has put in the efforts of a variety of laborers to bring his vision into reality. The embroideries are totally different then what you usually see in other collections. He focused more on traditional work and yet brought in the modern touch to make you look super classy while wearing a Hussain Rehar outfit.
Hussain Rehar Luxury Lawn collection brings back the ethnicity featuring some vibrant hues to make you look bright and glowing this summer season. Hussain Rehar lawn collection is bringing a fusion of modern and contemporary designs with some vibrant colors making it look truly festive wear.
Elan is a high-end luxury brand known for storming the fashion industry with each of its breathtaking collections. Featuring internationally inspired wedding dresses that are designed with traditional techniques and present an amalgamation of both eastern and western dresses.
With its luxurious lawn collections, Elan managed to become a household name. Besides this, they also have a luxury pret range. Luxury Bridal and wedding dress collection by Elan is a treat for all the fashion enthusiasts. The brand features traditionally embroidered outfits that are inspired by modern fashion.
Elan attracts women of all ages when it comes to luxury bridal wear because of its stunning detailing, silhouettes, and color palette. Makes it a perfect example of Regal Wear. Even if you’re an indecisive person, a look into Elan’s Scrumptious Collection will make you fall for it.
Pakistani Fashion has evolved over time and created a mark in the fashion world especially when it comes to bridal wear outfits. Pakistani brides have usually been a notion to brides over the world. One such Luxury Formal Brand is Zaaviay, a name in the fashion industry known for its elegance, grace, and charm, a brand totally inspired by Pakistan’s culture. Zaaviay brides are known in the fashion game currently for their regality.
Zaaviay is all about regal and ethnic. Zaaviay makes it extremely traditional yet modern for everyone be it bridal wear, formal wear or semi-formal Zaaviay has it all for you. Zaaviay girls are all out there to shine in the brightest way and make a style statement with their regal, classic, and timeless ensembles. All of the luxury pret outfits are masterpieces that are a fusion of current trends and a touch of a classic theme to them. The fusing embroideries in eye-catching color contrasts are all that we need this festive season!
Qalamkar satisfies all of the requirements for your wedding dress. Weddings in Pakistan are more elaborate than in any other culture, however, the primary events are Baarat and Walima. No matter if you are a charming bride-to-be or attending these festivities of your loved ones, Qalamkar will meet all your fashion needs.
Wedding Formal Wear Featuring Sajal Ali
Qakankar formal wear will always bring a variety of different hues from soft colors to basic color themes, bold red, and some bright hues. From heavily embroidered outfits to light and simple attires Qalamkar will always give you a lavish vibe. This time Qalamkar is coming up with the Festive Formals collection. Qalamkar is creating an aura of charm by giving in regal vibes through its outfits.
Khaab Festive Formals by Qalamkar presents how minimal outfits can bring class and grace to your entire look. The intricate embroideries and delicate detailing on every outfit with a beautiful handwork dupatta is exactly what you need for your wedding events. This would give you such fresh and cool vibes and you would look truly mesmerizing in this outfit by Qalamkar. This collection has a complete range of outfits for every wedding occasion that you can easily carry. For all the upcoming brides of the year, this collection is definitely a must-have for you!
Gul Ahmed has been one of the oldest brands that we can recall. We all remember our mom telling us stories about how they used to have only Gul Ahmed back then. Even after all those years, we can see Gul Ahmed still being among the top brands. Gul Ahmed has never compromised on its quality, the premium fabric they use is what we all have been loving for years.
Gul Ahmed has always kept comfort their first priority and they come up with collections that are trendy, classy yet comfortable to carry according to the weather. The Gul-Ahmed collection has been crafted over the finest quality fabric. Coming as three-piece unstitched suits, allows you to get it tailor-made for yourself. Gives you the choice to get it stitched in your personal style statement and be accurate in the fitting you want to carry. Each design of every collection by Gul Ahmed is elegant and intricately embroidered with beautiful color palettes.
Sobia Nazir’s summer collection will make your outings this season exquisite and fascinating. Sobia Nazir is the most versatile designer brand in Pakistan, with a wide range of stitched and unstitched outfits for every season. The latest Lawn Prints collection by Sobia Nazir has quirky and vibrant unstitched outfits.
This time Sobia Nazir is coming up with the Lawn Prints Collection that plays around with pastel color tones which you can carry at a business meeting or even at a friend’s day out. Just the right amount of makeup and a perfect pair of heels will make your personality all charming and glowing this summer season. If you look closely at the detailing of every outfit in the Sobia Nazir Lawn Prints Collection, you will see that each one has intricate floral and artistic embroidery with minimal prints that will give you fresh and cool vibes while keeping you relaxed.
Sobia Nazir always comes up with such different styles and patterns that we just can’t stop drooling over.
Threads & Motifs
Threads & Motifs is one the most famous clothing brands in Pakistan. They are known for their subtle embellishments and unusual cuts. Their luxury launches are an instant hit and the wedding season is all rage about Threads & Motifs outfits. The combination of organza and tissue fabrics, as well as elaborate embellishments and embroidery, is enough to demonstrate how elegant your wedding season outfit could be. Threads & Motif’s traditional outfit will undoubtedly empower you in slaying your uniqueness at your brother or sister’s wedding.
When it comes to wedding clothes, there are a variety of high-end brands and designers to choose from to meet your needs. But where will you obtain the finishing touches and embellishments? The Threads & Motifs wedding collection includes all of these elements and features. Their pastel color palette and use of cutwork, lace, and embellishments make their designs stand out from the crowd.
While discussing the top famous brands in Pakistan, we definitely can’t miss out on Gulaal. They initially launched their Luxury Wedding Formals but then with time, they started to come up with lawn collections. The brand Gulaal knows how to steal the show with their handwork and some thread embellishments to complete the look.
For the upcoming wedding season, Gulaal’s unstitched wedding collection is all you need in your wardrobe. Having an attire from this collection will help you not to be stressed out from running from one store to another just to find the perfect dress and then pair it up with some laces and whatnot. But with this collection, you are all sorted just so you can easily grab it and get it stitched. And there you go for that perfect wedding look.
If you’re looking for eye-catching alluring dresses then Saira Rizwan is the right place to go. They come up with a collection that is vibrant, colorful, and unique. Saira Rizwan Bulbul Lawn Collection 2022 is an epitome of elegance and simplicity featuring detailed embroidery with a fusion of modern and contemporary designs on the lawn. Saira Rizwan plays around with meticulous outfits that feature stunning details to enhance the beauty of all young girls and women and let them enjoy the season with the best of clothes.
Saira Rizwan Bulbul Collection is an amalgamation of extensive and rich embroideries with some pop of bright colors is the win for this summer season.
A brand being conceived as an embroidery-powered high-end fashion producer. Charizma prides itself in providing eastern wear coming in artful embroideries for the women who embrace eastern clothing and love to flaunt it. Being born in 2012, Charizma has managed to be recognized as a high-end eastern fashion brand, not only in Pakistan but worldwide. The reason behind the brand’s eminence is the supreme quality it has been providing consistently throughout the decade.
The wedding season is around the corner and if you are to be attending weddings then you must look for Charizma Allure Embroidered Collection. The upcoming collection by Charizma would be the go-to choice for you. This collection includes delicate embroideries with sophisticated details crafted over the premium quality fabric of chiffon.
Women love chiffon when it comes to Pakistani eastern fashion ensembles. Charizma reflects class, featuring meticulous embellishments with ornamental embroideries coming in a superior chiffon fabric. The dresses are not only a piece of glamour to flaunt, but mere wraps of comfort that will keep you comfortable, even during those never-ending events.
You definitely can’t forget Maria B when it comes to leading fashion brands in Pakistan. It is famous for the quality, design, and innovation that Maria B has to offer. Maria B is not just a brand but it is a dream of every woman to have a Maria B attire in their wardrobe. Maria B has not only excelled in formal wear but also casual wear dresses. She knows how to provide the best of all. Be it designs, the color theme, the fabric, and embroidery every collection is totally different from the other and yet so classy.
Maria B. has created some timeless bridal wear outfits that we have been a fan of. And now, talking about its lawn collection that is all about elegance and ethnicity features long floor-length shirts with beautiful detailing and embellishments to give you the perfect traditional yet modern touch to your entire look.
Zainab Chottani collection will make your summer season glamorous and spectacular. Only fashion lovers can understand how important and graceful it is to have a Zainab Chottani outfit in your wardrobe. If you are someone who is searching for outfits that are trendy yet so classy and most important airy and lightweight that can be worn in summers then the Zainab Chottani Lawn collection has got you all covered.
The embroidered garments add a level of originality and elegance to your attire that is both unique and refined. The finest part about the Zainab Chottani collection is that each piece is handcrafted with intricate traditional embroidery.
Every girl wanted to carry something mesmerizing and graceful that she can wear on her wedding day. And carrying a crimson outfit is a dream for every bride-to-be.
The dazzling and mesmerizing embroideries in Crimson Wedding Collection are enough to convey how dreamlike and alluring this outfit is. The high-end feature of elaborate embroidery and thread work brightens you to the extent that you deserve. Each and every outfit available in the Wedding Collection by Crimson will enhance the grace and scream out your trendy attire. You can see handwork and zari, dabka and gota detailing if you look closely at the details of this rebellious outfit.
You can shop all these stunning outfits by different designers at the Sanaulla store, which provides a one-stop solution for all your fashion needs.